The genesis of minimalism was the result of Thoreau and Waldo’s philosophy in the 1850s, which held that insight and enlightenment can be achieved through solitude and simplicity.
Taking inspiration from this thought, in the 1970s, the term ‘minimalism’ began to be used as a colloquial expression in art, architecture, design, and other areas of creativity. It was in the early 2000s, that the next phase of minimalism reached the masses, when they resisted the idea of fast acquisition and consumption, following a surge in the number of fast food and fashion brands.
Today, minimalism has entered the mainstream. With the number of blogs sites and social media platforms that wellness influencers are running, minimalism has infiltrated different areas of our lives, the biggest change being in fashion.
Sustainability is the new vogue, and more and more people are switching to slow fashion and minimalism not only for the sake of the environment but also to improve the quality of their lives.



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